In support of Maren Morris' "Hero" titled album, Michael was engaged to creative produce and design Maren's performance of "RICH" live at the ACM Awards in Las Vegas. Leaning into the grand nature of Las Vegas and the song's lyrics, Michael designed a larger-than-life set that included 30-foot-tall letters spelling RICH. The fascia of the letters was comprised of thousands of halogen bulbs that lit up and were programmed to the song. In addition, Maren's backing band lived within the natural negative space of the letters.